Welcome to the forty-fourth episode of the Minutes Mastery series by Triumph through Training Pvt. Ltd. (3T)! In this episode, Rajan Arora explores Amara’s Law, a concept named after futurist Roy Amara, which highlights how we tend to overestimate the impact of technology in the short term but underestimate its effects in the long term.
Rajan breaks down how this law plays out in the corporate and technology world. For example, technologies like 3D printing and UPI payments were initially hyped as game-changers, yet their true potential only became apparent over time. Jio Telecom, which introduced 4G in India in 2016, is another perfect illustration—while it disrupted the telecom landscape early on, it took years to fully revolutionize data access for millions.
Amara’s Law teaches companies to temper their excitement about new tech and balance it with patience. While the initial hype may lead to disappointment, the long-term effects can be far more groundbreaking than initially imagined.
We acknowledge Roy Amara, Jio Telecom, and UPI Payments for their contributions to this insightful discussion.
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